Airline advertising essentially refers to advertising collateral used inside the aircraft to lure the attention of the flyers seated in the plane. The audience here is seated, not moving, and is spending the dwell time inside the plane in order to reach their destination. The flyers are most commonly business people, high-income professionals and decision-makers of the family. The increase in airline traffic has spiked airline advertising as well. More and more brands seek airline advertising to extend the reach and visibility of their product or service. Airline branding acts as a reliable advertising tool to attract a specific set of premium audiences.
The difference between pre-board/post-board & onboard advertising:
There is a slight difference that separates pre-board/post-board & onboard advertising on the basis of the audience, ad placement and approach. In simple words, choosing a media on airports to advertise your brand counts in pre-board/post-board advertising. The different advertising media available once you onboard the plane, counts in onboard advertising.
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Get your branding done with premium placement options to create a deep impact and maximum remembrance among travellers. Inflight advertising offers the entire Aircraft as a canvas for your brand/product. Make your brand more visible – and make your innovative advertising campaigns count with us!